ST. MORITZ, TOP OF THE WORLD

The St. Moritz tourism logo and advertising posters were created by Walter Herdeg, founder of Graphis Magazine, one of the oldest design publications. The logo, featuring a sun, remains the resort's symbol, earning it the title of the oldest operating logo in the world.

And this is far from St. Moritz's only record. At the end of the 19th century, the world's first bobsled track (and to this day the only one made of natural ice) was built here, and the first Alpine golf championship was held here. Europe's first indoor tennis court was built here – now in its place stands Nobu Matsuhisa's La Coupole restaurant.

St. Moritz hosted the Winter Olympics twice: in 1928 and 1948 – and the fashionable crowd cemented its status as a resort for the rich and famous. But even before that, Alma and Alfred Hitchcock honeymooned at Badrutt's Palace, returning repeatedly for Christmas and their wedding anniversaries. Members of royal families, prominent politicians, writers, actors and actresses, and artists have vacationed here, and the parties and celebrations are held on an extraordinary scale. For example, on New Year's Eve, the hotel transforms into a palace from "One Thousand and One Nights" or a knight's castle, inviting children and adults alike into a fairytale.

St. Moritz accommodates even the most unusual wishes. Once, a guest at Badrutt's Palace requested that his wife's birthday present be delivered by elephant. An elephant from a nearby touring circus was brought into the hotel lobby. Once, in the middle of winter, someone wanted to hold a barbecue on the lawn, and the hotel concierges created a real green lawn right in the hall. There was also an occasion when sea lions were released into the pool during a pool party: needless to say, the swim was a memorable experience for the party guests!

Today, you can rent the entire Corvatsch mountain to enjoy night skiing on the longest floodlit piste in the Alps (4.2 km) and a romantic dinner at the summit or après-ski in an igloo. Paragliding over the Engadin Valley and admiring the snow-capped mountains and frozen lakes by moonlight. Skiing down pristine snow-covered slopes, where you'll be dropped off by helicopter. Play golf on a 9-hole course on a frozen lake, curling and ice hockey, and skating on the legendary Cresta Run race track. Tennis, padel, and squash, helicopter tours, horseback riding, and much more are available year-round.

Each hotel offers its own program for guests. For example, at the Kulm Hotel St. Moritz, you can attend a jewelry workshop and create your own piece from scratch or learn about centuries-old weaving traditions. The Carlton Hotel St. Moritz invites you to skate on a frozen lake amid a pine forest by torchlight, explore ice caves, and carve your own ice sculpture. And from December 2025, the Suvretta House will welcome you with a renovated spa with a spacious indoor and outdoor pool area for adults and children, as well as a Kneipp path.

WHERE TO STAY:

St. Moritz is replete with luxury chalets and hotels, which is reflected in the number of Michelin Guide "keys." With a century-long history, they continually invest in the development of their infrastructure and services.

Opened in 1896, Badrutt's Palace last winter unveiled its contemporary Serlas Wing, designed by Antonio Citterio Patricia Viel. It features 25 rooms, including suites, and a penthouse. All feature panoramic windows, Loro Piana textiles, and the ambiance of a home (or rather, a luxury residence) away from home. The Palace Wellness Spa has been expanded with a new heated outdoor pool. Enjoy a swim after a day of skiing or exclusive shopping, admiring the starry sky and views of the lake and mountains.

A royal experience awaits you in the Carlton Penthouse Suite. Like the entire Carlton Hotel St. Moritz, it was designed by world-renowned designer Carlo Rampazzi. The penthouse occupies the entire 8th floor, with five balconies offering 360-degree views of the mountains and Lake St. Moritz. It features a private elevator and fireplace, headboards upholstered in Berluti leather, Venetian plaster ceilings, Murano glass lamps, marble bathrooms, and a Piega sound system. Guests enjoy 24-hour concierge and butler service.

WHICH RESTAURANTS TO VISIT:

From the two-Michelin-starred Da Vittorio at the Carlton Hotel St. Moritz and Ecco at the Giardino Mountain Hotel to Mauro Colagreco's Kulm Country Club and Nobu Matsuhisa's La Coupole at Badrutt's Palace Hotel, St. Moritz impresses with its diversity of names and concepts.

The resort's oldest farmstead, Chesa Veglia ("Old House"), built in 1658, has served as a rustic restaurant complex for a century, a favorite spot for après-ski and midnight gatherings. Today, it offers regional cuisine, exquisite pizza with black truffle and cheese, grilled dishes, and fondue amid traditional interiors featuring furniture and decor from the Hans Badrutt Collection.

Stüvetta Moritz, one of Condé Nast Traveler's 25 Best Restaurants in the World 2025, will offer its signature fish fondue. The country's oldest nightclub, King's Social House, awaits you at Badrutt's Palace. Jason Atherton, whose restaurants are located in top locations in London, Dubai, and Al Ula, is in charge of the kitchen.

The highest-altitude distillery in the world, ORMA, is located on Corvatsch Mountain, at an altitude of 3,303 meters. Since distillation takes place at temperatures 10 degrees lower than at the foot of the mountain, the bouquet is richer and more intense. Whisky tastings are available at the distillery and adjacent restaurant.

Romantic dinners and banquets are available in the Badrutt's Palace wine cellar, which boasts a collection of 50,000 bottles. Here in the exclusive setting of Krug Stübli you can enjoy Krug champagne with truffle fondue.